We like letters and words, and words that go both ways that make us laugh and go wow! That's what type designer and letterer Mark Caneso does so flawlessly. We were so excited to have Mark teach a lettering class with us at WeMake Celebrates, especially since he also designed the Process is Golden type that helped to set the vibe for this years conference, and is totally awesome!
A few examples of Mark's ambigrams.
About 40 people attended the workshop on late Saturday afternoon. The class was focused on exercises to get everyone's brains thinking about the process of working with the letterform. There was introduction to parameter based drawing and how to look at words from all angles. Attendees took part in drawing over other peoples work where they set rules for how they wanted things done. This was a challenge but also created a fun collaborative experience.
In the end people where introduced to working with Ambigrams. There were some fun results. I still don't know how he makes it seem so easy, but he does!
Check out more photos from the workshop here.